“We must begin with the end in mind,” - Stephen Covey
So, you’ve invested the time to build your 90 Day Plan (and you should every 90 days), what do you do next to implement your 10×10 marketing plan? Here is how you get the return for your investment:
1. Detail the steps [...]

When I talk with professional business owners about building their business, I often get an interesting response… “No more. Please! No more! I couldn’t handle any more work; I’m flat out as it is.” This seems strange, because many times their business is far from what would be considered massively profitable [...]

One of the biggest tragedies I see in business is watching a business owner spend significant time and effort generating leads for their business, but then not acting on them in a logical, methodical, repeatable way to convert those leads into paying customers.
You haven’t done that in your business have you? [...]

Technology in sport today has become increasingly sophisticated and enables monitoring of individual and team performance to levels unheard of even 10 years ago. Basic score keeping is taken for granted and we now see an instant array of data available for immediate analysis and magic eyes to challenge the decisions [...]

Most business owners believe they have Mastery of their business, but let’s not just “hope”, let’s make certain that we do!
The first stage in the Mastery region is FINANCIAL MASTERY. Financial mastery is one of the skills, capabilities and toolsets you must have in your business to be successful. This week, your assignment is to [...]

Every dollar invested into advertising should return multiples to your bottom line. More times than not, when I ask a business owner to tell me their advertising return on investment (ROI) they shrug their shoulders and say “I don’t know”. Through proper testing and measuring you will be able to know [...]

If I could sum up the antidote for rejection in one word, it would be ALTERNATIVES.
No, it’s not positive thinking or optimism…. just ALTERNATIVES. Think about all the times you’ve felt rejected. It feels bad, but how bad does it really feel when you know you’ve got other alternatives to go after?
How [...]

“The ability to make a decision, act on that decision and keep to it is fundamental for a business person to be successful.”
This was said by Andrew Carnegie, the great U.S. steel tycoon. In fact, he went further and said that any person that couldn’t make a decision in a timely manner [...]

Over the years I have become fascinated with finding out why business owners are challenged with taking action and executing the routine action points they need to accomplish in order to be successful. What is most fascinating to me is that most of these business owners believe that if these action [...]

We all know by now (or should) that affirmations and visualizations are some of the most powerful tools successful business owners use to keep their eyes on the prize. Starting and ending each day with statements about who we intend to BE in order to DO what we need to do to [...]