Posts Tagged ‘Marketing’

8 streetwise marketing tips

1. Know your target
Really successful marketing campaigns
have one thing in common - the messages and calls to action are
specific to the target. You sell orthopaedic beds then talk to people
who have back pain or have difficulty sleeping. Research done at this
easrly stage will save you enormous amounts of money and wasted effort.

2. Craft powerful headlines
Whether [...]

What about your old customers?

No matter how good a solicitor, accountant, plumber, electrician, hairdresser, IT consultant or builder you are, you’re really in the business of marketing, and your marketing engine needs to be running constantly and consistently whilst you go about doing whatever it is yo do.

If you’ve been to one of my business building workshops or seminars [...]