Posted on January 8, 2013, 5:28 am, by humphreysherwood, under
Marketing,
money.
At last…someone to help you feel more confident, knowledgeable, and in control of your business so you can make the best business decisions you’ve ever made!
Systems & Raving Fans
A Workshop for winning Customer Service and to generate Fans for your business
This Session of ActionClub includes:
Leverage through Systems
Systemizing Customer Service
Building Customer Loyalty
Creating [...]
As a business coach I always encourage my clients to plan plan plan! Christmas is especially a hectic enough time so why add to the stress by not planning for the new year already? Granted a lot of people are busy around the lead up to Christmas, but this shouldn’t stop you from committing yourself [...]
Have you ever wondered why a definite sale didn’t happen?
‘SALES MADE SIMPLE’
With this workshop, it was my aim to to help business owners ans their team feel knowledgeable, confident, and in control of their business so they can make the best business decisions they’ve ever made.
Action Club was a big success and not only [...]
Posted on November 14, 2012, 6:28 am, by humphreysherwood, under
Marketing,
leverage.
If you’re really
serious about
growing your
business…
…this 90 day planning
event is the soil, sunshine
& water for Growth
GrowthCLUB
The ActionCOACH GrowthCLUB is a powerful, action packed and highly focused 1 day workshop that combines the synergy of your local business coaching team and like minded, innovative business owners and their teams to create momentum [...]
Posted on October 17, 2011, 8:22 am, by humphreysherwood, under
Marketing.
What is a Guarantee?
A Guarantee or Warranty is an assurance by a vendor to a purchaser that a product or a service will perform, or be provided, in a specified manner. The purchaser is permitted to rely on that assurance, and seek some type of remedy if this is not true, or does not happen.
Why [...]
Tags:
assurance,
claim,
Experience,
guarantee,
Guarantee of Experience,
Guarantee of Trust,
Guarantee of Value,
Guarantee-Creator,
money-back guarantee,
professional complainer,
relationship,
Remove Risk,
risk,
Trust,
Value,
Warranty,
warranty period No Comments |
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Posted on July 20, 2011, 4:25 am, by humphreysherwood, under
Marketing.
Unique Selling Proposition
What is a Unique Selling Proposition?
The Unique Selling Proposition ( USP ) is a marketing concept first used to explain a unique proposition made to customers that convinced them to switch brands.
It is recognised that most businesses have many almost identical competitors. What happens if a business fails to differentiate itself from its [...]
Tags:
assumptions,
bravery,
change,
choice,
competitor,
convenience,
difference,
exclusivity,
frustrations,
guarantee,
image,
imagination,
location,
options,
positioning,
price,
purpose,
quality,
relationship,
reliability,
response,
risk,
safety,
service,
speed,
standards,
support,
unique selling proposition,
values,
vision No Comments |
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Posted on May 4, 2011, 5:40 am, by humphreysherwood, under
Marketing.
Cost per Lead
What is Cost per Lead?
Cost per Lead is a measure of how much it costs you to gain a Lead for your business?
What is a Lead? A Lead is a person who has expressed an definite interest in your business, such as making an enquiry. A Lead may also be called a Prospect. [...]
Posted on April 13, 2011, 5:35 am, by humphreysherwood, under
Marketing.
“Test and Measure everything. Make it part of your daily routine.”
Brad Sugars, Founder and Chairman of Action Coach, the World’s Number 1 Business Coaching Organisation
Why Test & Measure?
If you don’t know where your customers come from, you’re really stabbing around in the dark.
You have no real idea which marketing campaigns are working, how well [...]