I just met with the owner of a small trucking company. He said one of his main challenges is finding good drivers to service all the work they have. Naturally I asked “why are they so busy?” “What do they do for marketing?” His response … nothing. We just stay very focus on our niche [...]
Archive for the ‘Growth’ Category
When Clive wanted more time to be able to work on growing his business what he was really looking for was better leverage. That is ‘get more growth with less of his time invested’. He was currently under leveraged from a time perspective. I asked him this one question …
“What activities do you do now [...]
Let’s start personal … how many times have we made a new year’s resolution only to have the enthusiasm die shortly after? Face it … we are human. Will power is rarely sufficient to ensure lasting change. And so it goes in business.
Bottom line … without significant pressure we tend to lose momentum [...]
To get what you want in business, the process is relatively simple. Certainly not easy, but it is simple. The formula goes like this.
BE x DO = HAVE.
Let me explain:
The HAVE is your results. You could view this as the results you have today or the results you’re looking to achieve in the future. Also [...]
Making it easy for your prospects to understand what is in it for them to buy from you versus your competitor is a key fundamental for increasing conversion rate.
In this 3 minute clip I’ll walk you through 4 steps to follow to get a Unique Selling Proposition in place.
To increase your conversion rate one of the most important strategies is to have a standardized sales process in place. In this video blog I guide you through a 9 step process to get your sales process in place. Enjoy …
Welcome to my video blog series I’ll be doing on growing profitability. Over the next while I’ll be recording and uploading a series of video clips (maximum 5 minutes in length).
The intention is to keep them short and sweet and packed with value. If I can just say one thing, in keeping with our philosophy [...]
So what is all the hype?
Well to be honest, my participation in the world of social media has been relative short and without any tangible results from a business perspective. That said, I do understand the power of the connections and communication possible.
It is a fact, the way we communicate is changing. No doubt it [...]