Handy Ma’am’s Web site reads, “Sometimes the best man for the job… is a woman!” This is certainly the feeling any of Carol Chuckery’s prospective clients get when they meet her. She has a spunky, can-do attitude and has a great sense of humor. Carol’s Handy Ma’am business caters to women property owners who need [...]
“I’m really tight on Money”, says a new client to Action Coaching. I hear that a lot from clients who have just started coaching. It can be for a lot of reasons that they are “tight”. One of the most common reasons exists in any professional service business. The problem is the unknown margin.
One client [...]
There are three established phases that define marketing:
1. Visibility: getting on your prospective client’s radar
2. Credibility: establishing trust with that prospect, so that they feel comfortable doing business with you
3. Profitability: landing the sale
This piece will focus on the second phase, credibility, as it is a critical step that is often overlooked. We forget that [...]
Remember the last time you drove down the freeway at rush hour – in the other direction against traffic? That feeling of, “I’m sure glad I’m not stuck in that mess every morning and night.” That’s how it feels every day to a successful business owner. And it’s not just the fact that they own [...]
You hear people always refer to that problem – the Front Door / Back Door Problem as it relates to losing customers, but what about employees. Over the past 25 months, I’ve helped my clients hire over 45 new employees – yes new positions in THIS wonderful economy. Why – because they’re growing. The challenge [...]
Most small business owners have struggled at some point in their business to make ends meet. They find themselves working 24/7 to keep the enterprise afloat, and while sometimes launching the business requires this kind of dedication, it isn’t the course that a healthy business should follow. You can take two paths when you resonate [...]
In these times, so many sales teams are sitting on their laurels wondering what to do next. Not the case with Darren Starr of StarrForce, a leading Salesforce partner. I’ve worked with Information Technology companies now for almost 20 years, watching them move in and out of technology, in and out of business, and merged [...]
