When I speak to business owners today the most common challenge I hear is generating more business. Then they continue with I don’t have any money to pay for advertising. They are right, lead generation can be costly if not done correctly.
By creating a referral based business you can lower you customer acquisition [...]

When I ask business owners where most of their customers come from, they say “word of mouth”. Then when I did deeper and ask what specific strategies they use to create their referral based business, they tell me they don’t have any specific strategies for referrals. So how would you create a referral based business?
Let’s [...]

A man walks into a psychiatrist’s office. “Doc, every time I see nickels, dimes, and quarters, I have a panic attack! What can the problem be?
“Oh that’s easy” the doctor answers. “You’re just afraid of change”.
How many of us go through life virtually paralyzed because we are afraid of change, to try something [...]